The internet features lots of snark, but precious little wit. Spend any time on social media, and you’ll find that most confuse the two.
Wit is defined as “the keen perception and cleverly apt expression of those connections between ideas that awaken amusement and pleasure.” Snark is “to be critical in a rude or sarcastic way.” Of course, sarcasm and rudeness can be funny, but the problem with most snark is its purely negative intent. Don Rickles is obnoxiously rude but everyone knows he doesn’t mean it. And funny sarcasm contains a wink to the recipient that it’s all in good fun. But snark holds the subject in contempt and the goal is harm and virtue signaling to the cool kids.